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Why pink? The strategy behind PUMA’s World Cup football boot trend
MONDAY, JULY 20, 2026
Pink football boots dominated the 2026 World Cup, with PUMA’s FUTURE 9 and ULTRA 6 showing how fashion, psychology and performance technology now shape the modern game.
2026 FIFA World Cup enters semi-finals with fixtures now set
MONDAY, JULY 13, 2026
Thai fans can watch France face Spain and England meet Argentina live at 2am, with two places in the 2026 World Cup final at stake.
Spain stun Portugal with last-gasp winner as Ronaldo’s World Cup journey ends
TUESDAY, JULY 07, 2026
Mikel Merino came off the bench to score a dramatic injury-time winner as Spain beat Portugal 1-0 to reach the 2026 World Cup quarter-finals.
Thailand uses AI to block 13,888 World Cup gambling links in 18 days 
MONDAY, JUNE 22, 2026
Thailand has used AI to block 13,888 illegal World Cup 2026 gambling pages and warned restaurants and venues against unauthorised commercial screenings of live broadcasts.
DIP, Interpol dismantle cross-border Thailand-Malaysia piracy ring
FRIDAY, JUNE 19, 2026
The Department of Intellectual Property has joined local and international partners to dismantle a Thailand-Malaysia pirated movie network and strengthen copyright protection. 
Thai police arrest 629 in nationwide World Cup betting crackdown
TUESDAY, JUNE 16, 2026
Thai police have reported 596 cases and 629 suspects in a nationwide crackdown on gambling networks during the 2026 FIFA World Cup, with more than 2.15 billion baht found to have circulated through the networks.
World Cup first as US hosts wartime rival Iran
MONDAY, JUNE 15, 2026
Iran’s national football team has arrived in Los Angeles for its World Cup opener against New Zealand, amid a newly announced US-Iran peace deal and protests near the stadium.
TAT expects World Cup 2026 to slow US arrivals by under 10%
FRIDAY, JUNE 12, 2026
TAT says the 2026 FIFA World Cup may briefly slow US travel to Thailand, but expects the impact to remain below 10%.
Lisa set for World Cup opening show as 2026 tournament kicks off
WEDNESDAY, JUNE 10, 2026
FIFA World Cup 2026 will open with ceremonies across Mexico, Canada and the US, with Lisa joining global stars in Los Angeles.
Thailand left as sole ASEAN-region holdout after 10 neighbours secure 2026 World Cup rights
WEDNESDAY, JUNE 10, 2026
Ten Southeast Asian countries have secured rights to broadcast the 2026 FIFA World Cup, while Thailand still awaits clarity as JAS continues talks with FIFA over the costly rights package.
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